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Demystifying Merchant Center Next: A Guide To The Future of Product Listing Ads

Google has recently unveiled an exciting development for online retailers: Merchant Center Next. This comprehensive guide will walk you through the ins and outs, offering valuable insights and tips to help you harness its potential for boosting online sales.

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Category: Analytics

Navigating the Reporting Maze: Your Guide to Google Performance Max Analytics

Navigating the Reporting Maze: Your Guide to Google Performance Max Analytics

Overwhelmed by the campaign reporting in Google Performance Max? You're not alone. Navigating the reporting maze can be daunting, but this post offers a comprehensive guide to using Google Performance Max Analytics.

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How To Switch From Universal Analytics To Google Analytics 4 (With Added Steps For GTM)

How To Switch From Universal Analytics To Google Analytics 4 (With Added Steps For GTM)

Google Universal Analytics will no longer process data from 1st July 2023. If you are not currently using Google Analytics 4 (GA4), now is the time to migrate from Universal Analytics. Google Analytics 4 is the next generation of Google's web analytics platform.

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